Pizza orders help students learn English. Lean Cuisine rebrands. Let’s launch!

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Now this is real-world experience. FCB Brasil teamed up with Bella Vista Pizzeria, a Culver City, Calif.-based pizza parlor, to help students at the CNA Language School in Sao Paulo gain experience speaking English with customers ordering pizza. When a person calls to order a pizza from Bella Vista Pizzeria, they’re connected with a CNA … Continued

It’s a 10: Facebook Starts Telling Brands How Relevant Their Ads Are

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Facebook is giving advertisers a new tool to better compete for the social network’s expensive and scarce ad slots. Starting this week, Facebook will tell advertisers how relevant the social network has judged their ads to be. Advertisers will be able to monitor their scores and tweak less relevant ads to become more relevant, potentially … Continued

E-Commerce Is So Huge Now in China, Some Brands Skip Opening an Actual Store

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Topshop and Costco Launched in China Through E-Commerce When British fashion retailer Topshop debuted in China, guests at the Beijing launch event tried on outfits and posed for selfies with red London buses or telephone booths as a backdrop. But the venue wasn’t a shop, and there were no checkout counters. To order, people scanned … Continued

By 2018, 76% of global data center traffic will come from cloud services and applications

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In November 2014, Cisco released its updated GCI report for 2013 – 2018. Highlights from the updated research include the following projections: •Global data center traffic will grow nearly three-fold •By 2018, global data center traffic will reach 8.6 zettabytes per year •By 2018, 76 percent of all data center traffic will come from the … Continued